HP today extended its commitment to the OpenStack community with new and enhanced HP Converged Cloud offerings that enable enterprises to increase agility, speed innovation and lower costs.

As a leader in advancing open, standards-based cloud solutions, HP is integrating OpenStack technology to deliver enterprise-grade solutions across its private, public and hybrid cloud portfolio.

Over the past two years, HP has been a top contributor to the advancement of the OpenStack project in infrastructure operations, software and developer tools. HP’s contributions have focused on continuous integration and quality assurance, which has supported the development of a reliable and scalable cloud platform that is equipped to handle mission-critical production workloads.

“Enterprises are embracing open-source cloud solutions to increase workload portability and avoid vendor lock-in,” said Saar Gillai, senior vice president and general manager, Converged Cloud, HP. “HP provides the industry’s most comprehensive hybrid cloud solution leveraging OpenStack across private and public cloud environments.”

New and enhanced offerings

HP CloudSystem, the company’s flagship private cloud solution, now features integrated OpenStack technology with the latest release, HP CloudSystem 7.2. By combining the flexibility of open-source software with proven, enterprise-focused functionality for provisioning, managing and scaling clouds, HP CloudSystem leverages OpenStack technology to enable support of “bursting” capabilities and KVM resource pools. This allows enterprises to tap external resources directly from HP CloudSystem for pay-as-you-go capacity.

Additionally, HP introduced two new HP CloudSystem Bursting Activation Services that allow enterprises and service providers to reliably and quickly install and configure cloud-bursting capabilities. HP experts can help clients configure the HP CloudSystem software needed to burst from one HP CloudSystem to another, providing access to additional capacity across multiple HP CloudSystems and enabling service providers to deliver on-demand capacity to customers. HP also can educate IT staff on operating and managing the HP CloudSystem bursting technology to simplify the startup of hybrid clouds and accelerate efficient resource use.

HP also expanded its public cloud portfolio with new HP Cloud Messaging, available as a service to enable developers to build more fault-tolerant applications and reduce application downtime by duplicating messages on multiple servers. Using the emerging OpenStack Marconi API standard, HP Cloud Messaging serves as an intermediary for trading information between applications by offering language and framework independence without any system installation or configuration.

To support the need that many larger organizations and service providers have for enterprise-class storage, HP submitted to the OpenStack Foundation a blueprint and software for orchestration and provisioning of Fibre Channel Storage in private and hybrid cloud deployments. In line with this contribution, the HP Converged Storage portfolio—including HP 3PAR StoreServ Storage and HP StoreVirtual Storage—now supports OpenStack technology across both iSCSI and Fibre Channel protocols, providing the flexibility and cost-effectiveness of a cloud-based open-source platform to customers with mission-critical environments and high resiliency requirements.

• HP CloudSystem 7.2 is now available worldwide.
• HP CloudSystem Bursting Activation Services will be available worldwide this summer direct from HP Technology Services and authorized channel partners. Pricing varies according to location and implementation.
• HP Cloud Messaging is now available in private beta.
• The OpenStack drivers for HP 3PAR StoreServ and HP StoreVirtual Storage are available in the next version of the OpenStack platform, Grizzly, which was released by the OpenStack community this month.

HP today unveiled the world’s first commercially available HP Moonshot system, delivering compelling new infrastructure economics by using up to 89 percent less energy, 80 percent less space and costing 77 percent less, compared to traditional servers.

Today’s mega data centers are nearing a breaking point where further growth is restricted due to the current economics of traditional infrastructure. HP Moonshot servers are a first step organizations can take to address these constraints.

“With nearly 10 billion devices connected to the internet and predictions for exponential growth, we’ve reached a point where the space, power and cost demands of traditional technology are no longer sustainable,” said Meg Whitman, president and chief executive officer, HP. “HP Moonshot marks the beginning of a new style of IT that will change the infrastructure economics and lay the foundation for the next 20 billion devices.”

HP innovation delivers less energy use, less space, less cost

HP has been the leader in defining next-generation computing platforms for decades.

More than 20 years ago, HP introduced the first successful commercial UNIX server, the HP 9000 Series 840, as well as the first x86 server, the HP SystemPro. More than a decade later, HP was granted one of the first patents for blade server architectures. The company has remained the x86 server market leader for the last 16 years.

HP has continued to push the boundaries of technology and innovation by ushering in a paradigm shift that paved the way for the first “software defined” server that enables enterprises to optimize their servers based on specific workload needs. Built from HP’s industry-leading server intellectual property (IP) and 10 years of extensive research from HP Labs, the company’s central research arm, HP Moonshot delivers a significant improvement in energy, space, cost and simplicity.

Designed for the data center, built for the planet

The new HP Moonshot system is the second-generation server from HP’s Project Moonshot. This new class of server is engineered to address the IT challenges created by social, cloud, mobile and big data. HP Moonshot servers are built from chips more commonly found in smartphones and tablets, which allow the servers to deliver reduced energy use and a high-density footprint, all at a significantly lower cost.

The HP Moonshot system consists of the HP Moonshot 1500 enclosure and application-optimized HP ProLiant Moonshot servers. These servers will offer processors from multiple HP partners, each targeting a specific workload.

With support for up to 1,800 servers per rack, HP Moonshot servers occupy one-eighth of the space required by traditional servers. This offers a compelling solution to the problem of physical data center space. Each chassis shares traditional components including the fabric,HP Integrated Lights-Out (iLo) management, power supply and cooling fans. These shared components reduce complexity as well as add to the reduction in energy use and space.  

The first HP ProLiant Moonshot server is available with the Intel Atom S1200 processor and supports web-hosting workloads. HP Moonshot 1500, a 4.3u server enclosure, is fully equipped with 45 Intel-based servers, one network switch and supporting components.

A growing ecosystem of industry leading technology partners

HP also announced a comprehensive roadmap of workload-optimized HP ProLiant Moonshot servers incorporating processors from a broad ecosystem of HP partners including AMD, AppliedMicro, Calxeda, Intel and Texas Instruments Incorporated.

Scheduled to be released in the second half of 2013, the new HP ProLiant Moonshot servers will support emerging web, cloud and massive scale environments, as well as analytics and telecommunications. Future servers will be delivered for big data, high-performance computing, gaming, financial services, genomics, facial recognition, video analysis and other applications. 

“Faced with constraints for energy efficiency and analytic compute capacity to support world-leading geosciences research, we absolutely require technological innovations from leading companies like HP,” said Chris Hill, principal research engineer, Massachusetts Institute of Technology (MIT), and co-chair, Research and Education Subcommittee, Massachusetts Green High Performance Computing. “Innovations such as HP Moonshot are providing us with confidence that infrastructure can continue to scale out  to support fundamentally insatiable requirements—all with less energy, a smaller footprint, increased integration and lower cost.

HP Information Technology has implemented HP Moonshot servers to support the hp.comenvironment, which receives approximately 3 million visits per day.

“Testing results show that with Moonshot servers we can expect to run hp.com, with the energy equivalency of a dozen 60-watt light bulbs, which is a game changer,” said John Hinshaw, executive vice president, Technology and Operations, HP. “We also plan to deploy Moonshot for additional applications to lead the next wave of transformation in the data center.”

Concierge services for the new era of extreme scale computing

HP also introduced an enhanced partner program and new services that will accelerate the pace of innovation in this new class of server. These include:

• HP Pathfinder Innovation Ecosystem—includes nearly 25 silicon vendors, operating system developers and independent software vendors (ISVs) dedicated to the rapid development of new servers to support varied workloads.
• HP Moonshot Concierge Services—includes the HP Discovery Labs and HP Technology Services support and consulting solutions for platform migration and energy efficiency.

Additional information about HP Moonshot is available at TheDisruption.com.

Pricing and availability

The HP Moonshot system is immediately available in the United States and Canada and will be available in Europe, Asia and Latin America beginning next month.

Pricing begins at US$61,875 for the enclosure, 45 HP ProLiant Moonshot servers and an integrated switch.

HP Enterprise Services today announced a cloud-based management solution that delivers secure anytime, anywhere access to applications and data from any mobile device.

HP Enterprise Cloud Services - Mobility meets the demands of balancing the responsibilities and requirements of IT with the challenges and expectations of users. This new cloud solution is part of the HP Converged Cloud portfolio, which provides enterprises with the essential foundation of technologies and services to confidently build, operate and consume IT services.

The new solution provides fast and flexible deployment of tools and services for secure application access, file storage and sharing via multiple mobile platforms and all types of devices, including tablets and mobile phones. IT organizations are provided the tools to set appropriate security policies and the access controls to protect valuable corporate assets, applications and data.

The solution also allows users to download approved enterprise applications from a secure storefront, upload files to support collaboration and synchronize files between the HP cloud infrastructure and any mobile device. Mobile data is encrypted in transit and at rest, covering the device as well as the cloud infrastructure.

HP Enterprise Cloud Services - Mobility also provides the ability to configure cloud file storage that can scale up and down, and offers local storage options that address data sovereignty and compliance requirements.

"Mobility in the workplace continues to be a key focus and concern for IT executives," said Pete Karolczak, senior vice president, HP Enterprise Services. "HP Enterprise Cloud Services - Mobility leverages HP's strong cloud portfolio by providing clients with a mobility service that provides the highest level of user experience and productivity while minimizing risk for IT."

HP Enterprise Cloud Services - Mobility integrates leading industry technologies, including solutions from Citrix and SAP, which are fully managed and maintained by HP to simplify deployment and ongoing operations.

HP Enterprise Cloud Services - Mobility is available globally with a set of service features and options priced and packaged to deliver both flexibility and a complete solution. User-based pricing drives value by allowing multiple devices per user.

HP today announced new offerings that enable organizations to use unique contextual understanding to gain actionable security intelligence from Big Data to better detect and prevent threats.

For the first time, organizations can automatically apply sentiment analysis and event information to their Big Data and security event platforms to gain real-time visibility into the internal and external threat landscape.

Uniting comprehensive, real-time correlation with content analytics
HP has integrated the security information and event management (SIEM) capabilities of HP ArcSight with the HP Autonomy IDOL content analytics engine. This combination automatically recognizes the context, concepts, sentiments and usage patterns related to how users interact with all forms of data.

The new solution broadens the reach of an organization's security monitoring capabilities by bringing meaning to raw security data. By enabling the tracking and analysis of human sentiments associated with data, such as behavior patterns, organizations are better equipped to quickly identify threats that would have previously gone unnoticed.

While HP Autonomy helps organizations understand internal and external interactions with data, the new HP ArcSight Cloud Connector Framework allows organizations to easily collect application event and log data from cloud service providers. The HP ArcSight Cloud Connector Framework is based on industry-standard protocols, providing a single, real-time view into user activity and threat monitoring for on-premises and cloud applications.

Leveraging Hadoop Big Data for broader security analysis
The new HP ArcSight/Hadoop Integration Utility is a plug-in ready platform that seamlessly integrates HP ArcSight 6.0c with Apache Hadoop. Together, the technologies speed the process of digging through Big Data stores to provide a more complete view into events and to more quickly identify security attack trends.

The solution links HP ArcSight's reporting, search and correlation capabilities with Hadoop's large, centralized storage repository, giving organizations the storage capacity needed to handle petabytes of information. Open-source machine-learning algorithms, statistical analysis, anomaly detection and predictive analytics can be applied to the stored data, providing greater insight and resolution into security events.

"Many organizations have not been able to access the critical information they need to combat potential threats," said Art Gilliland, senior vice president and general manager, Enterprise Security Products, HP. "With the integration of cloud monitoring, content analytics and Big Data processing, HP provides clients with the context needed to effectively stop potential breaches."

HP today announced a new set of security services that help New Zealand organisations respond to, remediate and mitigate the impact of security breaches as they occur.

Security breaches are increasingly disruptive to organisations and can significantly damage an organisation’s reputation and destroy shareholder value. The cost implications of these breaches can be huge and often expose organisations to litigation. The HP Security Breach Management Solution combines HP’s services expertise with security intelligence software to offer clients a comprehensive approach to protect what matters most to their organisations. It provides clients with the security intelligence to more quickly identify a breach and react to it, as well as minimise its impact and reduce on-going exposure from vulnerabilities.

“It’s nearly impossible for organisations to prevent a breach, but they can take control of how they respond,” said Stephen Singam, chief technology officer, Enterprise Security Services, HP Asia Pacific and Japan. “Combining HP’s portfolio of services and software, the HP Breach Management Solution arms clients with the tools and resources to monitor, manage and respond to breaches head on, minimising their impact while readying for the next attack. In New Zealand, this is particularly important for financial markets, governmental agencies and public advocacy groups which are not only focused on the size of a breach to a firm, but how a firm responds to it."

Accelerate response times to protect what matters

The HP Security Breach Management Solution features the new HP Forensic Readiness Service, which helps clients get ahead of attacks before they occur. Leveraging the knowledge of experienced HP consultants, the service helps organisations proactively establish policies and procedures surrounding forensic investigations. As a result, clients are equipped with the resources to quickly gather the best-quality digital evidence in the event of an attack and can apply these policies and procedures to gather and document evidence when the next attack occurs.

HP Forensic Readiness Service enables clients to:

· Assess current policies and procedures for breach investigation to develop a plan detailing activities, timelines and potential technologies that organisations should consider to improve their forensic readiness.

· Establish an appropriate forensic readiness policy to create a systematic, standardised and legal basis for the admissibility of digital evidence that may be required in the event of a formal legal dispute.

· Understand how to best handle forensic investigations and gather digital evidence in the event an incident does occur.

Regain control during a breach  

The HP Security Breach Management Solution features services that span the entire security life cycle, ranging from proactive planning and risk management strategies to immediate response measures. Together, these offerings provide a holistic approach to breach management and enable clients to reduce security-related costs, gain greater control of the situation and lower their exposure to risk.

With HP Security Breach Management Solution, clients can:

· Contain attacks immediately with HP Breach Response Service, which provides 24/7 expert monitoring to detect and respond to intrusions. In the event of a breach, HP dispatches a team of security professionals to the client’s location to assess and investigate the breach and provide recommendations for reducing exposure to future vulnerabilities.

· Develop a clear set of processes and policies for the collection and analysis of evidence following security incidents with HP Digital Forensic Services.

· Adhere to regulatory compliance for use in legal investigations and audits following an incident by leveraging HP e-Disclosure and e-Discovery Services, which help organisations develop tight policies and processes for capturing and logging data.

·  Collect, log, sort and filter relevant security events with HP Security Information and Event Management (SIEM) Services, which leverage HP ArcSight offerings, to enable IT security operations to identify threats and protect systems against them.

· Mitigate the consequences of data loss or deletion through designing and implementing processes for backup and recovery with HP Data Recovery Services.

Additional information about the HP Security Breach Management Solution is available at  www.hp.com/services/security-breach-management.

HP today announced the launch of a new Center of Excellence (CoE) for in-memory computing that enables enterprises to leverage real-time transactional data to improve business processes and mitigate risks.

Initially, the center will focus on offerings for the SAP HANA platform and the SAP Business Suite, which is powered by SAP HANA. By leveraging a virtual team of engineers, developers and other experts with operational experience with SAP solutions that spans more than 60 countries, 10 languages and more than 40,000 users, along with in-memory technologies, the CoE will accelerate customers’ transition to next-generation business applications built for in-memory computing.

Powered by HP Converged Infrastructure, the CoE will include offerings from:

• HP Engineering Labs—built in collaboration with HP Labs, the company’s central research arm—to create new architectures and platforms optimized for in-memory computing;
• HP Enterprise Services—to help improve business processes and application transformation that will be enabled by SAP HANA;
• HP servers, storage, networking and infrastructure management—to validate and optimize configurations for SAP HANA and the SAP Business Suite; and
• Application test and development—for on-premises, hosted and HP Converged Clouddeployments to accelerate time to deployment and quality.

“To succeed, organizations need to make fast, informed decisions by extracting large amounts of raw data from their systems to turn it into information that is meaningful,” said Bill Veghte, chief operating officer, HP. “The HP Center of Excellence delivers the depth of expertise and services to help organizations drive high-performance data analysis, handling huge volumes of data in real time for instant business insight.”

Compared to traditional methods of separating the data storage from the processing elements, in-memory computing allows for faster computation of big data sets. As a result, clients gain the ability to rapidly analyze data to drive innovation while reducing costs.

“We have seen unprecedented growth and adoption of SAP HANA, and this momentum continues to increase as companies see new and additional areas where HANA can bring more value to their organizations,” said Dr. Vishal Sikka, member of the SAP Executive Board, Technology and Innovation. “At the same time, the tremendous innovation around SAP HANA that we will bring ourselves and through our ecosystem is just beginning. We will work closely with our ecosystem to drive open co-innovation to bring beautiful new systems, products and technologies that simplify the IT landscape. And we are doing all of this nondisruptively. Through this CoE, SAP and HP will bring new products and technologies, integrating transactional and analytics systems, that enable customers to run their businesses in real time.”

New HP engineering labs to create “Project Kraken” in-memory platform

As new technologies and novel data sets are developed, all data-intensive, transactional and analytic applications will migrate to in-memory computing environments.

Since the launch of SAP HANA, HP has been at the forefront of innovating leading benchmarks and solutions. The first HP roadmap milestone of the new CoE is an 8-terabyte, single image development platform tuned for the SAP ERP and SAP Customer Relationship Management (CRM) applications on SAP HANA. Codenamed “Project Kraken,” this platform is the forerunner to the large memory systems scheduled for future availability.

HP Services to drive business process and application transformation

To help clients migrate to SAP Business Suite powered by SAP HANA, HP offers migration and transformation services. Additionally, as a provider of SAP-qualified implementation services for SAP Rapid Deployment solutions, HP also offers rapid-deployment solutions to speed the transition to an in-memory database platform. These services extend HP’s industry-leading application management services, which are based on the Run SAP methodology. With these comprehensive services, HP helps clients achieve the most value from their in-memory database platform.

HP Software application testing tool for SAP HANA environments

HP Software also provides a test management infrastructure to improve efficiency, in addition to offerings for ongoing operations, management and integration with key SAP solutions, including SAP Solution Manager. HP Operations Orchestration for SAP solutions also provides IT process automation and integration capabilities to help clients streamline the life cycle management of SAP systems by automating repetitive tasks.

HP has designed many of the largest implementations of SAP systems in the world and is working with product engineering teams and SAP to develop an authentic testing environment for next-generation in-memory technologies with full mission criticality and high availability.

HP today extended its Converged Cloud portfolio to help customers succeed in a hybrid world, providing the essential foundation of solutions to drive agility, speed innovation and lower costs.

The new cloud solutions span private, managed and public cloud environments. These include:

· HP CloudSystem and HP Cloud Service Automation (CSA) 3.1, which provide both the foundation and the necessary management platform for fast deployment of cloud services.

· HP Continuous Delivery Automation (CDA) 1.1, which fully automates the application release process for cloud applications.

· New and enhanced HP Cloud Services, which offer public cloud services in the areas of compute, storage and application platform as a service.

· Two new industry offerings for Communication Service Providers and manufacturing.

“HP is committed to delivering cloud capabilities that enterprises can rely on,” said David Caspari, managing director, HP South Pacific. “Today’s announcements enable customers to more affordably and easily take advantage of the agility of the cloud without jeopardising their enterprise service level agreements.”

New research

New research conducted on behalf of HP supports the need for solutions that span traditional, private, managed and public cloud environments. Respondents indicated that 69 percent of business and IT executives plan to pursue a hybrid delivery model. At the same time, 61 percent are concerned with vendor lock-in, and 72 percent said that portability of workloads between cloud models is important to their cloud implementations.   

Providing choice in hybrid cloud environments

To ensure that clouds are affordable and easy to deploy, HP has further enhanced the functionality of HP CloudSystem. Based on HP Converged Infrastructure and HP Cloud Service Automation software, the new enhancements enable clients to:

· Manage cloud requirements for cost, security and availability with an open, extensible architecture for heterogeneous IT environments that now include support for Kernel-based Virtual Machines (KVMs) and virtualisation technologies from HP, Microsoft and VMware, as well as physical provisioning for server blades.

· Gain instant access to additional capacity and manage uneven service demands on an as-needed, pay-as-you go basis through new HP CloudSystem bursting capabilities.

· Reduce administration time and accelerate development of service offerings with an expanded HP Cloud Maps portfolio that includes 50 new prepackaged application templates. The portfolio now consists of more than 200 templates that allow clients to create customised catalogue of application services ready for push-button deployment.

Providing consistency in managing hybrid environments

HP also introduced a new version of HP CSA, which is available as part of HP CloudSystem or standalone. HP CSA 3.1 provides clients with a comprehensive, unified cloud management platform for brokering and managing enterprise-grade applications and infrastructures specifically for cloud services. This new version ensures business continuity with a highly available architecture that continues to operate even in the event of a failure. In addition, it offers greater protection against security threats with HP TippingPoint security solutions. HP CSA speeds time to market of application services for public, private and hybrid cloud environments.

Competitive pressure is driving enterprises to deploy high-quality applications in less time. The new HP CDA 1.1 fully automates the application release process, enabling clients to deliver high-quality applications by eliminating delays traditionally caused by manual hand-offs between teams during the application life cycle.

HP also introduced HP Cloud Solutions for Communication Service Providers (CSPs), which enable CSPs to build and operate public cloud environments for enterprise, small and midsized business (SMB) customers. By transforming into cloud service brokers, CSPs can profitably build, operate and monetise a cloud infrastructure to accelerate the delivery of new services to their business customers while achieving higher retention rates among subscribers.

Providing confidence in cloud services consumption

HP has introduced new functionality to HP Cloud Services, the company’s public cloud. These new offerings enable organisations of all sizes to confidently move enterprise-grade production workloads to the cloud. New services and solutions include:

· The general availability of HP Cloud Compute, a pay-as-you-go model that allows users to deploy and customise compute instances on demand.

· The advancement of HP Cloud Block Storage, a storage solution that enables users to easily move data from one compute instance to another, to public beta.

· HP Cloud Application Platform as a Service (PaaS), which enables enterprises, developers and independent software vendors to focus on application development and deployment. Based on the Cloud Foundry Open PaaS project, it supports a multi-application infrastructure along with instant provisioning and deployment through a single click.

· HP Cloud Workload Migration Services, delivered in conjunction with HP’s partner ecosystem, helps users assess, plan and migrate existing production workloads to HP’s public cloud without user disruption.

Providing confidence in supply chains

The newly enhanced HP Global Product Authentication Service (GPAS) allows brand owners to detect, combat and reduce the incidence of counterfeit goods and activities. The cloud-based protection solution for manufacturers provides real-time authentication features and an intuitive web portal with advanced business intelligence capabilities for product verification as well as fraud incidence tracking.

HP today announced new and enhanced Information Optimisation Solutions that help enterprises manage, understand and act upon the variety, velocity and volume of organisational data to drive maximum “Return on Information.”

Return on Information is the value that organisations generate from their investments in information solutions, services and resources by gaining insight from their data to make better and quicker decisions. 

Big data is comprised of structured data, from traditional databases; unstructured data consisting of images, videos, emails, texts and more; and semi structured data collected from sensors and machines and are all factors in the challenge that organisations are facing today.

The volume of the world’s “digital universe” is expected to reach 8 zettabytes by 2015, making storage and management of data a massive challenge. And according to new research conducted on behalf of HP, 53 percent of business executives report that their organisations are not equipped with the right solutions to gain insight from Big Data, and only 15 percent of executives said their organisations currently incorporate unstructured data into their enterprise insights, processes and strategy.

With new solutions from Autonomy and HP Vertica—both HP companies—coupled with new HP Converged Infrastructure solutions and deep services expertise, HP enables businesses and governments to extract value from 100 percent of their structured, semi structured and unstructured information.

“Over the next several years, Return on Information will become the single most important measure of success for organisations,” said Richard Outten, general manager, Software, HP South Pacific. “HP will continue to invest in and develop solutions and services that harness the volume, diversity and unpredictability of information to deliver real value to our clients.”

HP helps clients manage information with an intelligent ecosystem

To address the need for configuring and deploying Big Data systems, HP today expanded its HP AppSystems portfolio to offer improved customer choice and expanded capabilities of HP Converged Infrastructure with  Apache Hadoop, HP Vertica Analytics Platform and Autonomy eDiscovery environments. 

The Autonomy Legal Performance Suite delivers a comprehensive, cloud-based platform designed to help organisations streamline the governance of all forms of information.  Powered by the Autonomy Intelligent Data Operating Layer (IDOL), this platform automatically indexes all enterprise data, which forms the foundation for an integrated, highly effective information governance strategy, including archiving, eDiscovery, and enterprise content, document and records management.

HP Proactive Care for SAP optimises an infrastructure running SAP solutions, enabling faster analysis of large amounts of data, including application trend analysis, capacity planning and measurement of system resource utilisation.

The newly enhanced HP Converged Storage portfolio eliminates administrative complexity, reduces costs and accelerates information insight in virtualised, cloud and Big Data environments.

HP helps clients to intelligently understand their data

The HP Vertica Analytics Platform 6.1 is a next-generation analytics platform, purpose built to optimise Big Data. It enables enterprises to optimise and monetise Big Data with analytics packs, performance enhancements, enhanced integration with Hadoop and simplified Amazon EC2 cloud deployments—all at hyperspeed and massive scale.

The new HP Telco Big Data and Analytics solutions enable communication service providers (CSPs) to transform data from a variety of sources, including subscribers’ experience and preferences, into actionable intelligence. Leveraging HP’s Big Data analytics software, as well as HP’s consulting, research, information management and business intelligence experience, HP Telco Big Data and Analytics enable CSPs to manage, analyse and use business-relevant structured and unstructured data. 

The HP Big Data Strategy Workshop provides clients with solutions to address some of their biggest information challenges, so they can leverage their data to accelerate informed decisions. The workshop educates clients on aligning IT and organisational goals, and on identifying critical success factors for Big Data architecture and system infrastructure strategy. It also helps to enable protection and compliance. As a result, clients can implement the right solutions to handle the growing volume, velocity and variety of their organisational information.

HP helps clients act on data to make intelligent, critical decisions - faster

The Autonomy Marketing Performance Suite provides a comprehensive, cloud-based platform designed to help organisations dramatically increase market share, optimise marketing spend and increase revenue across all channels. The platform consists of a comprehensive set of solutions, including pay-per-click optimisation, web content management, rich media management, and call centre, social media and sentiment analytics.

A recording of the HP Discover Frankfurt press conference and additional information about HP’s announcements at its premier client event, HP Discover Frankfurt, is available at ww.hp.com/go/HPDiscoverFrankfurt2012. 

HP today announced industry-first innovations for its Converged Storage portfolio that break through complexities and inefficiencies with a single architecture for all sizes of client deployments.

Designed for virtualized, cloud and big data retention environments, these solutions include new HP 3PAR StoreServ Storage, HP StoreAll Storage and HP StoreOnce Backup product offerings.

Many organizations waste as much as 70 percent of their budgets on capacity that is not actually storing data while administrators struggle to manage dozens of disparate storage architectures. This creates a rigid sprawling infrastructure that often forces organizations to choose between features and affordability.

New hardware and software offerings increase enterprise agility
In 2011, HP announced Converged Storage to address legacy storage limitations exposed by the growth of human information, infrastructure convergence and the emergence of IT-as-a-Service data centers. The HP Converged Storage system vision is polymorphic simplicity. This is a new storage concept that enables a single-system architecture to exist in several forms, shapes and sizes from low to high, but retains common data services for block, object and file applications. This vision also calls for optimization for both hard disk drives (HDD) and solid state disks (SSD). Today, HP is expanding that portfolio to include:

• HP 3PAR StoreServ 7000 Storage is the industry's only midrange quad-controller platform offering Tier 1 storage availability and quality-of-service features at an easy entry price point for organizations. Supporting both block and file data services, the system is available with HDD and SSD or as an all-SSD configuration capable of performing more than 320,000 input/output operations per second -- 2.4 times that of a similarly priced competitive array.
• HP StoreAll Storage, a highly scalable platform for object and file data access, provides a simplified environment for big data retention and cloud storage that reduces the need for additional administrators or hardware. HP StoreAll Express Query was created by HP Labs, the company's central research arm, and is a metadata database that allows clients to conduct search queries 100,000 times faster than previous file system search methods, facilitating informed business decisions based on the most current data. Integration with HP Autonomy Intelligent Data Operating Layer (IDOL) offloads processing tasks to HP StoreAll so that analytics can be rapidly performed with more current data and using less compute hardware. Additional integration with HP StoreAll and HP Autonomy Consolidated Archive, as well as certification of other independent software vendor applications, provides safe, long-term retention of digital assets.
• HP StoreOnce 2000 and 4000 Backup, with support for HP StoreOnce Catalyst software, provides efficient data movement and high-performance deduplication to reduce data protection costs in remote sites and data centers. The new models perform backup operations up to three times faster at a 35 percent lower cost than the closest competitive system.

"Legacy storage vendors are simply not equipped to help organizations respond to new workloads, and bolting on new features to old architectures has created a nightmare," said David Scott, senior vice president and general manager, Storage Division, HP. "HP's unique set of Converged Storage innovations helps clients simplify infrastructure and reduce costs with a common architecture across storage segments and categories."

Improving client return on information, individuals and infrastructure
HP Converged Storage innovations help clients simplify storage infrastructure and respond to unpredictable demands while increasing the value organizations generate from their investments in three areas:

• Return on information -- by enabling better and quicker decisions with technologies such as embedded search and analytics to extract value from all types of information.
• Return on infrastructure -- by improving asset utilization through a polymorphic design and efficiency technologies to cut capacity needs in half.
• Return on individuals -- by providing common data services and centralized management across storage systems to reduce administration time and complexity.

"To keep pace with an unprecedented rate of innovation at Nuance, we recognized an immediate need to enhance the storage infrastructure across our company," said Frederic Van Haren, senior director, Research and Development Labs, Nuance Communications. "With HP 3PAR StoreServ Storage, our infrastructure can instantly adapt to changing workloads and allow our staff to focus on the innovative voice and language solutions we bring to market."

HP also announced new services that help clients optimize their investment and create the right environment for their businesses. They include:

• Technology services that help optimize HP StoreOnce performance and speed transition from HP Enterprise Virtual Array to HP 3PAR Storage.
• The HP Financial Services Capacity on Demand program helps clients respond to unpredictable needs and instantly acquire storage beyond baseline capacity.
• HP Storage Management Services integrate HP 3PAR StoreServ, HP StoreAll and HP StoreOnce Storage to offer HP's new storage technology to enterprise clients with systems management expertise and operational best practices.

Pricing and availability

• The HP StoreServ 7200 is available globally immediately starting at $20,000. HP StoreServ 7400 starts at $32,000. HP Priority Optimization will be available in 2013.
• HP StoreAll Storage is expected to be available globally on Dec. 20, with pricing as low as $0.91 per GB.
• HP StoreOnce 6200 Backup systems are available worldwide immediately for a starting price of $250,000. HP StoreOnce 2000 Backup systems start at $10,000 and HP StoreOnce 4000 Backup systems start at $30,000. Both systems are available immediately worldwide. HP StoreOnce Catalyst Software licenses start at $500.

Additional information about the new HP Converged Storage solutions is available at www.hp.com/go/storage/nextera.

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